Mark your calendars and clear your schedule—January 8th is National Bubble Bath Day. To commemorate the occasion, Village Company-owned Mr. Bubbles has announced a new limited-edition bubble bath inspired by gummy bears.
The new Mr. Bubbles bath is blue, described as “fruity scented,” and packaged in an adorable bear-shaped bottle similar to gummy bears. The label features the Mr. Bubbles mascot as well.
“Gummy bears have been bringing joy to kids for over 100 years, so we felt it would be the perfect pairing for our new, limited-edition bubble bath,” Allison Peters, associate director of marketing at the Village Company, said via press release. “For Mr. Bubble’s special day, we’re essentially offering two icons in one bottle, delivering not only our signature big, fluffy bubbles but filling the air with a familiar, fruity scent, all in a reusable bear-shaped bottle to keep the fun going for bath times to come.”
Mr. Bubbles is not only making bath time fun, it’s also making it more affordable. For the first week of the year, it will offer 30% off products, including the limited-edition gummy bear bubble bath, on its website through January 8th.
Gummy-everything seems to be having a moment, and Mr. Bubbles is the latest to gelatin-ify its product. Thankfully, this one isn’t edible.